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Job Descriptions

Web Designer Job Description

A Web Designer designs, builds and modifies websites according to client needs and is both creatively and technically adept at meeting client requirements.

The Web Designer job is part creativity, part artistic understanding and part technical know-how in turning the creative/artistic ideas into user-friendly reality.

On the creative side, the Web Designer must be able to understand the client’s business, ethos and positioning and create a web presence that perfectly represents them.

On the artistic side, the Web Designer needs to create sites that are visually appealing, user-friendly and differentiated from competitors.

In technical terms, the Web Designer must be conversant enough with the latest technology and programming languages to build a website that functions, is fast, secure and easily manageable.

All in all, the Web Designer’s job will require the following skills and attributes:

  • Knowledge and experience of all major programming disciplines (webpage programming, scripting, imaging, animation, multimedia design)
  • Ability to think in client terms
  • Ability to conceptualize from a client brief
  • Ability to move from concept to execution
  • Understanding of target audience, including demographics, behaviour and preferences
  • Thoroughness, detail-focus and a desire for excellence in all aspects of execution

Successful Web Designers are highly sought-after resources – artistic and intuitive on the one side, yet process-driven and accurate on the other.

The work environment will range from positions in dedicated web design houses to in-house positions in larger corporates. While the Web Designer will typically report to a supervisor, career growth, based on success, can be rapid.

 

Similar Job Titles:

Web Developer, Web Content Creator, Website Designer, Web Consultant, Front End Developer  

 

What Does a Web Designer Typically Do?

A Web Designer will work with clients to conceptualize a solution that exactly meets their needs on all levels – artistic, functional and technical. Having agreed on the concept with the client, the Web Designer will then create a new site or upgrade an existing one to turn the brief into reality. This will take into account the client’s desired “look and feel”, all the functionality the client requires and the technical specifications (security, accessibility, speed etc.) necessary for the site to function sustainably and safely.

In short, the Web Designer performs the following tasks:

  • Eliciting exact client requirements for look and feel, functionality and technical sophistication
  • Conceptualizing solutions with the client
  • Planning, designing and building the site
  • Writing copy for the site
  • Designing and building in visual imagery and multimedia content
  • Incorporating required functionalities into the site
  • Ensuring client requirements on speed, user-friendliness, accessibility and security are met
  • Testing the site
  • Continuously monitoring for required fixes, updates of corrections

 

 

Eliciting Exact Client Requirements

This involves intense consultation with the client in order to exactly understand their organization, their day-to-day business, their goals for the website and their technical requirements. Typically this will be a protracted process and will require great empathy from the Web Designer

Conceptualizing Solutions

This is the creative center of the Web Designer’s job, in which the Designer’s ideas must exactly match what the client is looking to achieve

Planning, Designing and Building the Site

This is the technical exercise of programming the basic site to be ready for population – complexity will vary dependent on client needs (e-commerce vs. shop-window sites, B2B vs. B2C sites)

Writing Copy for the Site

While some clients may provide copy, it often falls to the Web Designer to populate the site with the right messages, information and content as required by the client

Designing and Building in Visuals and Multimedia

Again, this may be provided by the client or may need to be created, but it must then be built into the site in a way that enhances, rather than detracts from, the site and the client’s goals

Incorporating required functionalities into the site

This is the technical exercise of building in links, functions, payment gateways etc. to client specifications – all of which must be stress-tested and safe

Ensuring speed, user-friendliness, accessibility and security specifications are met

Success here will depend on the Web Designer’s technical proficiency and skill in writing code that works, delivers to spec and does not result in a slow or cluttered site. User-friendliness also taps into the Web Designer’s ability to think as the client’s intended audience

Testing the Site

The Web Designer must be dedicated enough to crash-test every aspect of the site, ensuring a “right-first-time” handover to the client

Continuously monitoring for required fixes, updates of corrections

The successful relationship between Web Designer and client should be a long-term one, with suggestions for improvements flowing from both sides

 

Roles a Web Designer typically collaborates with

 

Sales Manager Account Executive Sales Representative
Account Manager Brand Manager Creative Director
Product Manager Business Development Manager IT Manager
Project Manager  

   

Web Designer Salary

How much does a Web Designer typically make?

The national average salary for a Web Designer will typically be between $50,000 and $77,000 per annum in the US. The median is around $65,490  

What is the Web Designer pay difference by location?

Average salaries for a Web Designer differ by location as follows:

City Average Salary
San Francisco, CA $81,862
Seattle, WA $71,607
Denver, CO $66,230
Austin, TX $64,409
Washington, DC $72,903
Milwaukee, WI $64,815
Boston, MA $73,787
New York, NY $78,784

 

What is the Web Designer pay difference by experience level?

Depending on experience, pay will vary as follows:

Experience Level Average Salary
< 1 year $64,317
1-4 years $65,675
5-9 years $66,603
10-19 years $66,603
20+ years $66,603

 

 

Web Designer Job Description Template

Key Responsibilities

[Company Name] is looking for a dynamic, experienced and talented Web Designer to join our team and enhance the web design function for our clients.

As a Web Designer with [Company Name], you will be part of a talented, dynamic team driven by a passion to deliver improvements to our clients’ businesses.

You’ll be working closely with clients to understand their needs, develop concepts that excite them and deliver web presence that delivers true benefit while maintaining the highest standards of  security, stability and user-friendliness.

The Web Designers tasks will include, but are not limited to:

  • Working with clients to understand their exact needs
  • Developing concepts that are on spec, on time and on budget
  • Turning the concepts into either new sites or improved existing sites
  • Ensuring that all required functionalities are incorporated as per client wishes
  • Building in multimedia content to enhance the clients’ sites
  • Testing to ensure functionality, security and stability of clients’ sites
  • Respecting deadlines and overperforming versus expectation

Required Skill Set

The Web Designer should possess the following qualifications, skills and attributes:

  • Recognised diploma in a relevant field
  • Knowledge of all major front-end programming languages (JavaScript, HTML, CSS and JQuery)
  • Understanding of content management systems
  • Experience of working across different browser platforms
  • Experience of SEO principles
  • Understanding of international web protocols and standards
  • Excellent communications skills on all levels
  • Proven creative thinking ability
  • Proven ability to drive from client interface to concept to execution
  • Demonstrable comfort in owning a project from cradle to grave
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Job Descriptions

Brand Manager Job Description

There are many quality products on the market, but what makes some of them stand out is their brand image. Brand Managers are in charge of giving a personality to a product, a service, or a company, making it recognizable and appealing to potential customers. 

 

They conduct extensive research of the market, current trends, and competition to create and portray an image of a product or a company that will attract more clients. Their job is complex and involves not only creating a brand but also maintaining it by closely monitoring and observing the public response.

 

Similar Job TItles:

Project Manager, Social Media Specialist, Product Manager, Marketing Manager, Public Relations Specialist

What Does A Brand Manager Usually Do?

Brand Managers are responsible for creating and maintaining an overall image of a product or a service. Their job is to make sure that the brand image they promote is consistent across all campaigns and advertisements, and in accordance with company goals.  

 

Here’s a list of activities a Brand Manager typically performs:

  1. Conducts market research
  2. Identifies the position of the brand on the market
  3. Creates branding strategies
  4. Organizes events to promote the brand
  5. Collaborates with clients and other departments
  6. Measures the performance of their strategies

Conducts market research

The first step before creating or updating a brand image is performing a thorough research of current trends, interests, and activities of potential consumers. That involves collaborating with market researchers who provide the relevant data, which the Brand Managers then use to create the uniqueness factor that will make the product stand out. 

 

Brand Managers also use the research results to identify the value proposition of the brand that will appeal to both the general public, and a more specific target audience. 

Identifies the position of the brand on the market

Brand Managers have an obligation to monitor the status of the brand and make sure it is aligned with current trends. They have to check all social media networks, blogs, and online surveys to be certain that the brand image is consistent on all of them. 

 

Every Brand Manager knows that trying to appeal to everyone is not possible—it is more important to find a quality group of customers that will maintain their loyalty to the brand. It is also necessary to consider customer experience and try to bring their interaction with the company to the next level. That is a sure way of maintaining the strong position of the brand. 

Creates branding strategies

When it comes to developing a branding strategy, every Brand Manager knows that it is smart not to focus solely on current trends, but to provide a long term impact of the brand. The key is to build a solid foundation by focusing on the who, the why, and the where. Every branding strategy must begin with a firm grasp of the brand’s identity.

 

Once the foundation for the brand is established, Brand Managers have to implement several strategies to ensure the brand’s uniqueness, increase user loyalty, and generate sales. 

Organizes events to promote the brand

It is necessary to make sure the brand reaches its target audience, and it is a Brand Manager’s job to achieve that by developing, implementing, and executing marketing activities to promote the brand. 

Those activities include events, marketing campaigns, sponsorships, and corporate responsibility programs.

Collaborates with clients and other departments

Before making any final decisions on a branding strategy, a Brand Manager needs to run the idea by other departments. The brand always needs to reflect the expectations and goals of the company.

Brand Managers also rely on members of other departments to help them execute the idea, including social media marketing experts, designers, and other managers. 

Measures the performance of their strategies

To ensure future success, Brand Managers need to conduct research on the strategy performance. That covers a variety of measurements, such as customer attitude towards the brand, price, value, accessibility, and profitability, among others.

Roles a Brand Manager Typically Collaborates With

Brand Managers have to collaborate with a number of different roles to make sure the brand image represents the product in a most comprehensive way. Some of those roles are:

Roles Brand Managers Collaborate With
Marketing Director Social Media Designer Director of Business Development
Market Research Analyst Creative Director SEO Specialist
Marketing Coordinator Social Media Consultant Marketing Specialist

Brand Manager Salary

The average annual salary for a Brand Manager in the United States is around $72,000. 

Depending on factors such as the experience level, qualifications, and the organization of the company, a Brand Manager’s annual salary can range between $44,000 and $117,000.

What is the Brand Manager Pay Difference By Location?

Here is a table of Brand Manager difference in salary across all major US cities:

City Average Annual Salary
San Francisco, CA $91,838
Seattle, WA $82,753
Denver, CO $75,307
Austin, TX $63,434
Washington, DC $74,558
Milwaukee, WI $44,953
Boston, MA $79,902
New York, NY $85,051

What is the Brand Manager Pay Difference By Experience?

Brand Manager’s salary depends on the experience level as well. Here is an overview of the difference in Brand Manager’s salary based solely on the experience in the field:

Years of Experience Average Annual Salary
< 1  $51,000
1–4  $62,000
5–9 $76,000
10–19  $84,000
20+ $83,000

Brand Manager Job Description Template

We at [Company Name] are looking for an experienced Brand Manager to create and implement creative marketing strategies with the goal of raising brand awareness.

You will be working closely with [department names] to design a branding strategy that will establish our business, resonate with current trends, and bring value to the company. You will be analyzing data, performing in-depth research of the market and consumers’ attitude towards the brand, and reporting on the brand performance across different channels.

A Brand Manager has to be a detail-oriented, creative, and enthusiastic individual who is passionate about the company and is not afraid to take on the challenge of creating a truly unique brand. You should have a fine grasp of consumers’ interests, great analytic skills, and the ability to multitask. 

 Brand Manager Responsibilities:

  • Planning and delivering all digital marketing strategies, including social media, email marketing, and advertisements
  • Defining brand management plans for all product and delivering brand exposure reports to upper management regularly 
  • Working with advertising agencies to manage the performance of brand marketing strategies
  • Exploring current market trends and competitive activities 
  • Collaborating with other departments to achieve better results
  • Making sure that brand marketing activities are aligned with brand and company goals
  • Maintaining and managing the brand budget

Brand Manager Requirements:

  • Bachelor degree on marketing, business, or related field
  • + years of experience in brand management, marketing management, or another related field
  • Exceptional verbal and written communication skills
  • Experience in leading teams and projects
  • Outstanding research and analytical skills
  • Creative and strategic thinking 
  • Great attention to detail 
  • Excellent organization skills and the abIlity to work under pressure
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Job Descriptions

Digital Marketing Manager Job Description

Digital Marketing Managers are in charge of creating, developing, and managing marketing campaigns to promote a certain brand or a product. Their goal is to connect with the market through digital sources, establish a connection with potential customers, and raise brand awareness.

They use various analytics tools and research the market to optimize marketing campaigns, drive traffic to the company’s website, and generate leads.

 

Similar Job TItles:

Project Manager, IT Manager, Social Media Strategist, Brand Manager, Account Manager, Marketing Specialist

What Does A Digital Marketing Manager Usually Do?

Digital Marketing Managers are responsible for developing and managing online marketing strategies for a brand or a company. They use research and analytics tools to enhance the impact of a brand in the digital community, with the intent of driving purchase. 

 

Here’s a list of activities Digital Marketing Manager typically performs:

  1. Designs campaigns
  2. Oversees content creation
  3. Manages social media marketing campaigns
  4. Communicates with clients and employers
  5. Analyzes the consumers and web traffic
  6. Tests new digital platforms 

Designs campaigns

Digital Marketing Managers are in charge of creating a digital marketing campaign that will appeal to potential customers and drive traffic. They are the result of extensive research and creativity. The role of Digital Marketing Managers is to put themselves in the shoes of consumers and think about the most attractive ways of reaching them. 

 

Digital Marketing Managers take team members’ ideas and research results and narrow down the choices to make an outline of the marketing campaign—including goals, theme, tone, and content. They are in charge of overseeing the responsibilities of each team member and defining individual tasks. 

Oversees content creation

Social media platforms are one of the most comprehensive ways of reaching potential customers. They create a fertile ground for posting original content intended to enhance site traffic and form an online community of loyal followers. That content can be as simple as advertisement or posts, or as complicated as e-books or video series. 

 

Digital Marketing Managers have to think about the type of content that customers will respond to. That involves approving the length, type, and style of the content, as well as adjusting those factors to different types of the target audience.

Manages social media marketing campaigns

A Digital Marketing Manager’s job is to be aware of different factors that affect a successful marketing campaign and help the team navigate through all of them seamlessly.

That includes managing followers, keeping the company’s reputation in check, and educating team members on using social media tools to create more traffic and reach the campaign goals.

Communicates with clients and employers

Communication is the key to running a successful digital marketing campaign. Digital Marketing Managers need to use their communication skills to explain the workings of digital marketing to clients and employers, and the value it will bring to promoting a certain product or a brand. They also need to discuss the status of the campaign and possible changes.

Analyzes the consumers and web traffic

Conducting analyses is a key factor in designing a successful digital marketing campaign. It involves researching the market to find out the latest trends, interests, and the attitude of potential consumers, and use the acquired knowledge to think of a concept for the campaign that will connect them to the brand. 

 

They also have to perform an in-depth analysis of web traffic to optimize the campaign, social media marketing, email marketing, and digital advertising. 

Tests new digital platforms 

Digital Marketing Managers have to stay informed of the new, modern digital platforms to be able to create and maintain a social presence on all of them. The success of the digital campaign depends on the ability of the marketers to be in all places at once, and test the impact they produce on each individual platform.

 

Roles Digital Marketing Manager Typically Collaborates With

Digital Marketing Managers’ work implies collaboration with a number of different roles. Here are the most common ones:

Roles IT Managers Collaborate With
Marketing Director Social Media Designer Marketing Coordinator
Content Manager Market Research Analyst SEO Specialist
Director of Business Development  Social Media Consultant Creative Director

Digital Marketing Manager Salary

The average annual salary for a Digital Marketing Manager in the United States is around $100,000. 

Depending on the experience level, qualifications, and the organization of the company, a Digital Marketing Manager’s annual salary can range between $54,000 and $154,000.

What is the Digital Marketing Manager Pay Difference By Location?

Here in an overview of an average annual Digital Marketing Manager’s salary in major U.S. cities:

City Average Annual Salary
San Francisco, CA $157,500
Seattle, WA $131,469
Denver, CO $91,422
Austin, TX $120,000
Washington, DC $89,426
Milwaukee, WI $93,350
Boston, MA $108,589
New York, NY $122,830

What is the Digital Marketing Manager Pay Difference By Experience?

Digital Marketing Manager’s salary also differs by experience. Here’s a table of average Digital Marketing Manager’s salaries based on the experience in the field:

Years of Experience Average Annual Salary
1–4  $74,000
5–9 $87,000
10–19  $114,000
20+ $123,000

Digital Marketing Manager Job Description Template

We at [Company Name] are looking for a motivated, creative, and experienced Digital Marketing Manager to join our company and lead our team of talented marketing experts. Your job will be to design, implement, and coordinate the entire digital marketing strategy for our business. 

Digital marketing is an extremely important aspect of our business, so you will be playing a crucial role in enhancing the impact of our brand and making our company a household name. You will be able to make big decisions and use your technical knowledge and creative input to boost our company’s revenue through digital channels.

You have to be responsible, team-oriented, collaborative and a true leader to fit this role. You also need extensive knowledge of technology, social networks, and web traffic analyses. 

Digital Marketing Manager Responsibilities:

  • Planning and delivering all digital marketing strategies, including social media, email marketing, and advertising campaigns
  • Managing company’s social media presence 
  • Analyzing the performance of digital marketing campaigns and customer experience across multiple channels
  • Staying informed on the latest technology developments and practices
  • Leading and supervising members of the marketing team
  • Communicating with clients and upper management, making suggestions for improvements
  • Managing the digital marketing budget

Digital Marketing Manager Requirements:

  • Bachelor degree in digital marketing or any other related field
  • + years of experience in working as a Digital Marketing Manager, or a similar role
  • Vast knowledge of different digital marketing channels
  • Experience in running or designing digital marketing campaigns
  • Solid knowledge of website analytics tools
  • Solid understanding of b design
  • Outstanding verbal communication skills
  • A positive, problem-solving personality
  • Great time-management skills
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Marketing Coordinator Job Description

The job of a Marketing Coordinator is to support the initiatives of a company’s marketing department by managing all of its marketing efforts. They commonly work with a Director or VP of Marketing to identify and perform crucial tasks that help the company reach its established marketing goals. This includes developing, incorporating, and tracking marketing activities that can boost the brand image and increase customer satisfaction.

One of the primary tasks of a Marketing Coordinator is to create and execute marketing strategies. They perform market research and identify marketing trends that can help the company improve its business efforts. 

Similar Job Titles:

Marketing Specialist, Marketing Assistant, Marketing Manager, Marketing Director

What Does a Marketing Coordinator Generally Do?

Depending on the size of the company and the structure of the marketing department, a Marketing Coordinator can be responsible for a range of different tasks. Some of the most common responsibilities of a Marketing Coordinator are:

  1. Handling marketing logistics
  2. Performing competitor research
  3. Managing email marketing campaigns
  4. Ensuring brand consistency

Handling Marketing Logistics

As a role that is responsible for developing and executing marketing strategies, a Marketing Coordinator needs to handle all the necessary logistics. They need to determine the specifics of each marketing campaign, such as the timeframe, deliverables, and budget constraints.

If the company is launching a product, a Marketing Coordinator needs to develop an effective marketing campaign to support it. They also need to plan a proper launch event and establish crucial elements such as key messages, marketing communications, and critical success factors.

Performing Competitor Research

A Marketing Coordinator needs to research the competition’s marketing activities and identify marketing trends that can help the company improve its business efforts. This includes assessing competitive products and retailers by evaluating factors such as pricing, advertising, and market share. 

Marketing Coordinators also need to establish and maintain research databases based on the competitor information they collect.

Managing Email Marketing Campaigns

A Marketing Coordinator is commonly assigned to build and manage mailing lists for email marketing campaigns. They identify the target audience and establish crucial factors such as the unique sales proposition (USP), triggers for sending emails, and the duration of the campaign. 

Marketing Coordinators also establish solutions for customer retention, such as loyalty campaigns and feedback surveys.

Ensuring Brand Consistency

Another task that a Marketing Coordinator performs is writing original copy for the company website, print advertisements, and social media channels. 

Working alongside Copywriters and Graphic Designers, Marketing Coordinators are responsible for ensuring brand consistency across all marketing materials and channels. This includes developing and maintaining a brand voice and image effectively.

Roles a Marketing Coordinator Typically Collaborates With

Based on the range of responsibilities they have in the company, a Marketing Coordinator usually works closely with roles such as:

Roles Marketing Coordinators Collaborate With
Content Writer Brand Manager Graphic Designer
VP of Sales Web Developer Data Analyst
Product Manager Creative Director Copywriter

Marketing Coordinator Salary

A Marketing Coordinator’s average annual salary in the United States is $56,000.

In line with factors like skills, education, and experience, a Marketing Coordinator earns from $50,000 to $65,000.

What Is the Marketing Coordinator Pay Difference by Location?

Let’s take a look at how the salary of a Marketing Coordinator differs in some of the largest cities in the United States:

San Francisco, CA $70,499
Seattle, WA $61,667
Denver, CO $57,037
Austin, TX $55,469
Washington, DC $62,784
Milwaukee, WI $55,818
Boston, MA $63,545
New York, NY $67,849

What Is the Marketing Coordinator Pay Difference by Experience?

Based on how many years of experience they have in the field, the average annual salary of a Marketing Coordinator is:

Years of Experience Average Annual Salary
< 1  $55,401
1–4  $59,574
5–9 $61,986
10–19  $62,621
20+ $64,907

Marketing Coordinator Job Description Template

[Company Name] is looking for a Marketing Coordinator with excellent research and organizational skills. We need you to join our marketing department and coordinate the company’s marketing efforts, such as managing marketing campaigns and performing competitor research.

Working alongside our excellent marketing team, you’ll be responsible for maintaining consistent branding across all of our marketing materials and communications. You will collaborate with our Copywriters, Content Designers, and other creative professionals to produce high-quality copy for our target audiences.

We’re looking for candidates with superb critical thinking and problem-solving skills that have plenty of experience managing teams and coordinating marketing efforts.

Marketing Coordinator Responsibilities

  • Develop and incorporate effective marketing campaigns
  • Perform customer surveys to boost the marketing campaigns’ performance
  • Identify competitors and collect data to determine marketing trends that can help the company improve its business efforts
  • Create mailing lists and manage email marketing campaign efforts
  • Work with the creative and marketing departments to produce exceptional promotional content and maintain brand consistency across all channels
  • Manage product launch events
  • Handle the logistics for each marketing campaign by establishing timeframes, deliverables, and budget constraints, and communicating them to other departments
  • Set up tracking systems and assess the performance of each marketing campaign
  • Generate forecasts on a weekly, monthly, and annual level

Marketing Coordinator Requirements

  • Bachelor’s degree in Marketing, Communications, or another relevant field
  • Previous working experience as a Marketing Coordinator or a similar role
  • Comprehensive understanding of email, digital, content, traditional, and social media marketing
  • Experience in producing high-quality copy and content
  • Proficiency in using data analytics software and identifying marketing trends
  • Exceptional interpersonal and communication skills
  • Ability to coordinate a team of creative professionals
  • A detail-oriented mindset and strong organizational skills
  • Solid experience using Content Management Systems
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Creative Director Job Description

The job of a Creative Director is to manage a team of Designers, Developers, Content Writers,  Videographers, Photographers, and other creative professionals by providing direction and guidance for a variety of projects. 

Depending on the company, Creative Directors can work as Managers or take on a variety of creative tasks. They often develop concepts for the company’s branding and products. They create plans and layouts for ads and digital publications, and ensure that the creative staff comes up with high-quality content that supports the brand’s consistency. 

A Creative Director often works closely with an Art Director, providing a vision that the latter executes by providing concrete guidelines on what the copy, videos, images, and illustrations should look like. 

Similar Job Titles:

Content Manager, Brand Manager, Social Media Manager, Marketing Director

What Does a Creative Director Generally Do?

Based on the company’s needs, a Creative Director can be assigned to a variety of tasks. Some of the most common responsibilities of a Creative Director are:

  1. Defining a vision for creative efforts
  2. Maintaining a consistent look and feel
  3. Setting up a budget and timeline
  4. Managing a team of creative professionals

Defining a Vision for Creative Efforts

A Creative Director has a holistic approach to the creative project, defining the vision that encompasses branding, marketing campaigns, and advertising messages. They can be assigned to work on a project that mixes print and digital efforts or focus on one of those aspects specifically. 

Maintaining a Consistent Look and Feel

Based on their vision, a Creative Director needs to evaluate copy, design, and various marketing practices, to ensure that the project represents the brand effectively. This means that they need to maintain a cohesive look and feel for every creative aspect of the project. 

All the visuals, messages, and interactive elements need to fit the Creative Director’s concept and reflect the company’s values and mission.

Setting Up a Budget and Timelines

A Creative Director needs to set up a budget for the projects and create timelines based on specific requirements. This includes planning tasks, organizing schedules for long-term and short-term projects, and making sure that the team meets the projects’ goals and deadlines. 

One of the essential tasks of a Creative Director is to make sure that the execution of all the planned creative tasks doesn’t surpass the budget restrictions.

Managing a Team of Creative Professionals

A Creative Director carries the responsibility of being a mentor to the entire team of creative professionals, such as Copywriters, Photographers, Graphic Designers, etc. Creative Directors need to nurture the team’s creative ideas and track how each member is performing. 

Depending on the company, a Creative Director can be responsible for recruiting and managing both full-time and freelance members of the creative team.

Roles a Creative Director Typically Collaborates With

Based on their assigned responsibilities in the company, a Creative Director collaborates with a variety of crucial roles, such as:

Roles Creative Directors Collaborate With
Brand Manager Videographer Marketing Specialist
Graphic Designer Content Writer Photographer
Copywriter Product Manager Web Developer

Creative Director Salary

The average annual salary of a Creative Director in the United States is $120,000.

Depending on various factors, such as their skill set and education, the salary of a Creative Director ranges from $59,000 to $191,00.

What Is the Creative Director Pay Difference by Location?

In some of the most prominent cities in the United States, the average annual salary of a Creative Director is:

San Francisco, CA $155,088
Seattle, WA $135,658
Denver, CO $125,472
Austin, TX $122,023
Washington, DC $138,115
Milwaukee, WI $122,791
Boston, MA $139,790
New York, NY $149,256

What Is the Web Developer Pay Difference by Experience?

Based on how many years of experience they have in the field, the average annual salary of a Creative Director is:

Years of Experience Average Annual Salary
< 1  $117,332
1–4  $118,864
5–9 $123,458
10–19  $131,805
20+ $147,626

Creative Director Job Description Template

[Company Name] is looking for a talented and experienced Creative Director to be in charge of our company’s creative team. Your job will be to define a vision aligned with our brand and provide direction and guidance to our creative professionals on how to bring it to life. 

Your responsibility will be to determine a budget necessary for the execution of each project and set up timelines based on specific requirements. You will recruit Copywriters, Videographers, Graphic Designers, and other creative individuals, and monitor their overall performance. You’ll also be collaborating with our marketing department to ensure that our content meets customer expectations.

We’re looking for candidates with excellent interpersonal and communication skills that are experienced with project management. You need to have strong leadership qualities and know how to get the best out of our creative team’s capabilities.

Creative Director Responsibilities

  • Oversee the team’s creative efforts and work with them to develop fresh ideas for the company’s branding and marketing campaigns
  • Assess data and marketing trends to create relevant and valuable concepts
  • Track the team members’ performance and assign project workload
  • Define and monitor the project’s budget and deadlines
  • Lead the team to create exceptional content that represents the brand effectively
  • Ensure consistency throughout different project-related efforts
  • Assist in recruiting and managing full-time and freelance creative professionals

Creative Director Requirements

  • Bachelors’ degree in Graphic Design, Marketing, or another relevant field
  • Previous experience working as a Creative Director
  • Extensive knowledge of how to build and manage teams, and oversee projects and resources
  • Excellent leadership, interpersonal and communication skills
  • An innovative mindset and exceptional strategic thinking
  • Comprehensive understanding of the best web, copy, and design practices
  • Solid experience with finances and budgeting
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Web Developer Job Description

A Web Developer uses a coding language to create websites and web applications. Their job is to assess the plan and vision crafted by a Web Designer and turn them into a concrete solution for different devices, including phones, tablets, and desktop computers.

A Web Developer needs to be up to date with all the current trends in web-based technologies so that they can produce state-of-the-art solutions. They commonly work in a team environment where they need to communicate with various other roles, such as Managers, Copywriters, and Creative Designers, to create a website or application that represents the brand effectively. This is what makes their role broader than that of a Computer Programmer. 

Similar Job Titles:

Front-End Developer, Back-End Developer, Full-Stack Developer, Web Designer, UX Designer

What Does a Web Developer Generally Do?

A Web Developer can perform a range of tasks depending on their role in the company. They can be responsible for the client-side or the server-side of the development process specifically, or work on both as a Full-Stack Developer. They might also create some of the website content along with Copywriters and Content Writers. 

A Web Developer is assigned to work on one or all three layers that constitute the foundation of web development:

  1. Front-end development
  2. Back-end development
  3. Database technology

Front-End Development

Front-end development—also known as client-side scripting—refers to Web Developers using coding languages, such as C++, Ruby, Python, and JavaScript, to build all the parts of a website or application that the user can see. This includes fonts, pages, menus, layouts, contact forms, etc. 

When it comes to front-end development, a Web Developer should also be familiar with JavaScript libraries, such as jQuery and React JS.

Back-End Development

Back-end development—also known as server-side scripting—focuses on all that’s going on behind the scenes. This includes all the parts of a website or web app that are the “invisible” foundation of what the user can see. 

The back end consists of an infrastructure of APIs, databases, and server scripts. This where the data gets stored and organized so that the front end can work smoothly. 

Database Technology

Aside from back-end and front-end code, the functionality of websites and applications depends on database technology. Web Developers need to manage a database that stores all the essential files and content. The database requires a server to run and uses a particular type of Relational Database Management System (RDBMS).

Roles a Web Developer Typically Collaborates With

Depending on the range of their responsibilities in the company, a Web Developer can work closely with a variety of roles, such as:

Roles Web Developers Collaborate With
DevOps Engineer Copywriter Project Manager
Graphic Designer IT Director IT Specialist
Content Manager Data Analyst Creative Director

Web Developer Salary

The average salary of a Web Developer in the U.S. is $68,500 per year.

Depending on factors such as their skill set, education, and experience, the salary of a Web Developer ranges from $47,000 to $100,00.

What Is the Web Developer Pay Difference by Location?

Let’s take a look at the average salary of a Web Developer in some of the most prominent cities across the United States:

San Francisco, CA $90,104
Seattle, WA $78,816
Denver, CO $72,898
Austin, TX $70,894
Washington, DC $80,243
Milwaukee, WI $71,340
Boston, MA $81,216
New York, NY $86,716

What Is the Web Developer Pay Difference by Experience?

Depending on how many years of experience they have in the field, the average salary of a Web Developer is:

Years of Experience Average Annual Salary
< 1  $51,000
1–4  $58,000
5–9 $67,000
10–19  $71,000
20+ $77,000

Web Developer Job Description Template

[Company Name] is looking for a skilled Web Developer to build exceptional websites and applications for our company. You will write well-designed code using different coding languages to create a fully-functional product that provides the perfect user experience. 

Working alongside our creative team, your job will be to use your knowledge of web-based technologies to create websites and software solutions that represent our brand effectively. You will be responsible for assessing user feedback, performing tests, and correcting issues.

To succeed in this role, we expect you to be proficient in CSS, HTML, Python, and JavaScript, and have solid experience with developing for different devices, browsers, and operating systems.

Web Developer Responsibilities

  • Build and maintain websites and applications
  • Write testable and well-designed code using the best website and software development practices
  • Evaluate code to make sure that it is properly structured and compatible with different devices, browsers, and operating systems
  • Develop solutions that meet industry standards
  • Oversee and perform updates
  • Define requirements and specifications in line with technical needs
  • Produce and update software documentation
  • Assess customer feedback to identify problems and correct them
  • Actively contribute ideas for improving websites and applications
  • Manage, scale, and expand the company’s website
  • Identify user needs by assessing technical requirements
  • Implement a contingency plan

Web Developer Requirements

  • Proficiency in using different markup and programming languages, such as CSS, HTML, Python, and JavaScript
  • Bachelor’s degree in Web Development, Computer Science, or another relevant field
  • Solid experience using MySQL
  • Strong interpersonal and communication skills
  • Ability to perform in a fast-paced and team-driven environment
  • Basic knowledge of SEO practices
  • Solid comprehension of consumer behavior
  • High level of experience with web standards, website interfaces, and cross-browser compatibility
  • Extensive knowledge of best practices regarding internet security
  • Excellent project management skills
Categories
Job Descriptions

UX Designer Job Description

A UX Designer is a person in charge of creating a user-friendly design of a digital program, such as a mobile application or a website. Their goal is to enhance the user experience of a program and adapt it to a specific target consumer group. That involves aspects such as design, branding, function, and usability.

 

UX Designers are often confused with UI Designers because their roles tend to overlap in many areas. The important difference is that the UX Designers, unlike UI designers who take care of the visual segment of the design, focus on the entire user experience. They strive to provide value, functionality, and aesthetics of the program at the same time.

 

Similar Job TItles:

Web Designer, Web Developer, Software Developer, Software Engineer, Software Application Developer, Mobile Developer, Digital Designer, Back End Developer

What Does a UX Designer Usually Do?

UX Designers create a well-rounded design for a digital program that covers all aspects of customer satisfaction. They make the consumer’s interaction with a program useful, simple, and pleasurable at the same time. 

Here’s a list of activities a UX Designer typically performs:

  1. Performs user research
  2. Determines user profile and the information architecture of a program
  3. Designs users’ flow
  4. Creates prototypes and performs user testing

Performs user research

This is a starting point for every Designer, and a necessary step towards creating a foundation for the design of the program. Before starting to work on a project, a UX Designer has to identify the needs of the users and coordinate them with industry standards.

That includes researching consumers’ goals, interests, challenges, and behaviors, as well as competitors, potential barriers, and technical opportunities.

Determines user profile and the information architecture of a program

After performing an in-depth research, it is time to define the target audience for the program. UX Designers must determine which activities the user wants to perform and why. This information will help them focus on the key points of the design.

The next step for UX Designers is to find a way of organizing the delivery of the content across the website or a mobile application. Their job is to make the content accessible and easy to find.

Defines users’ flow

One of the more important aspects of designing a product is the ability to foresee the steps the consumers are going to follow when using a product. To get a better understanding of how to create the most functional design for a program, UX Developers create a map that showcases the users’ journey through the program, from start to finish. 

 

They achieve that by using a flowchart that depicts the entire flow and wireframe that offers a two-dimensional image of consumers’ journey through every individual page. 

Creates prototypes and performs user testing

The next phase of the UX Designer’s job is to create a leveled-down version of the program. The goal is to test it, identify the potential flaws, and make necessary changes. UX Developers often make more prototypes for the program that differ in complexity. They allow UX Designers to perform the alterations from the earliest stages of design.

 

User testing is necessary because it points out potential flaws in the design that need to be fixed before the final version. 

After performing several rounds of testing, and approving the final version, UX Developers’ job is far from finished. They have to attend the meetings and collaborate with other Designers to make sure there aren’t any unexpected issues.

Roles a UX Designer Typically Collaborates With

Depending on the structure of the company, a Social Media Manager can work closely with a number of different roles. Here are the most common ones:

Roles UX Designers Collaborate With
Marketing Director IT Director Computer Programmer
Graphic Designer Brand Manager Creative Director
Marketing Analyst Digital Marketing Manager Video Editor

UX Designer Salary

The average annual salary for a UX Designer in the United States is around $75,000. 

Considering factors like experience level, skillset and the organization of the business, a UX Designer’s annual salary can range between $50,000 and $108,000.

What is the UX Designer Pay Difference By Location?

Here is a depiction of the UX Designers’ difference in salaries in major U.S. cities:

City Average Annual Salary
San Francisco, CA $98,143
Seattle, WA $83,499
Denver, CO $70,774
Austin, TX $76,583
Washington, DC $77,286
Milwaukee, WI $68,765
Boston, MA $74,510
New York, NY $79,346

What is the UX Designer Pay Difference By Experience?

UX Designer’s salary also depends on their experience level. Here’s a table of average UX Developer’s salaries by experience:

Years of Experience Average Annual Salary
< 1  $63,000
1–4  $73,000
5–9 $84,000
10–19  $96,000
20+ $98,000

UX Designer Job Description Template

[Company Name] is searching for a UX Designer to join our team and provide our clients with functionable and pleasurable design experiences. You have to be a creative and analytical person with a problem-solving nature who is capable of collaborating with other team members to deliver fresh, innovative, and valuable products to our customers.

You will be working with our [insert departments—e.g., Sales, Marketing, Design] team to provide high-quality products and services according to our client’s needs and expectations. You need to have outstanding communication, time management, and process management skills, as well as extensive knowledge in computer science and digital design.

 

UX Designer Responsibilities:

  • Conducting user research and meeting with clients to get information about their requirements
  • Creating a range of visual concepts for the design, both on paper and using a software application
  • Defining user profiles and creating user site maps
  • Collaborating with other designers, engineers, project managers,, and development teams 
  • Communicating with clients on a regular basis to ensure the design matches their requirements and expectations
  • Meeting with project managers to discuss the status of the project and possible changes
  • Performing on-site and remote product testing to ensure the quality of the user experience
  • Redesigning websites and mobile applications when necessary, to make them more responsive and easier to use

UX Designer Requirements:

  • Bachelor/Masters degree in UX design, or a related field
  • + years of UX Designer experience, or a related field
  • Thorough knowledge of mobile and web designing techniques
  • Experience in user and market research
  • Excellent verbal communication skills
  • Strong portfolio of digital work experience
  • Advanced analytical mind and problem-solving skills, with an eye for details
Categories
Job Descriptions

Software Developer Job Description

A Software Developer is a person that creates or supervises the creation of a software program.  They build those programs to facilitate and enable activities on computers or other digital devices, including laptops, phones, or tablets. Some of those activities range from playing video games and watching movies, to creating reports and performing analysis.

Software Developers use their technical expertise and knowledge of programming languages to create programs for different fields or industries. Those programs can be customized to adapt to the specific needs of any business. 

Similar Job Titles:

Software Engineer, Video Game Designer, IT Director, IT Specialist, Web Developer, IT Manager

What Does a Software Developer Usually Do?

A Software Developer oversees and participates in every aspect of creating a software program. That includes planning, establishing parameters, writing, designing, coding, encrypting, and testing. 

Here’s a list of activities a Software Developer usually performs:

  1. Creates and test a software program 
  2. Tests and monitors the quality of the new and existing systems
  3. Communicates with clients and project managers
  4. Collaborates with other team members 
  5. Writes reports for future reference

Creates and test a software program

Software Developers are involved with the entire process of creating a software program. That process usually starts with defining the specific functionality of the program, designing it, and giving instructions to programmers to write the computer code and test it.

 

If the program doesn’t work or proves to be too difficult to use, Software Developers have to identify the mistake and perform corrections. When the program is delivered to the clients, Software Developers are in charge of regular upgrades and maintenance.

Monitors the quality of the new and existing systems

Software programs have to keep up with changes in technology. This means the Software Developers must provide the service of maintaining and improving the quality of new, as well as existing systems, to ensure their full functionality. 

 

The maintenance of software solutions includes analyzing client’s suggestions and requirements, creating and implementing solutions for existing issues, quality enhancement, and optimization.

Communicates with clients and project managers

The first step when developing a software solution is sitting down with a client and finding out their exact expectations of the final product. Software Developers are also in charge of communicating with clients on a regular basis about the possible changes in their requirements.

 

Software Developers also need to keep the project managers informed about the status of the program, as well as possible adjustments, at all times.

Collaborates with other team members

Software developers have to collaborate with other roles, such as Project Managers, Database Administrators, Sales and Marketing departments, and Graphic Designers to make sure everybody is on the same page when it comes to creating a specific program. 

 

They have to agree on everything from defining a product, creating a design, and ensuring data security, to promoting and advertising the software solution. 

Writes reports for future reference

When Software Developers finish the program, they need to document all the changes, adjustments, tests, and other valuable information to know exactly how the process went, and what to improve or do differently on future projects. They write for the benefit of their future selves, as well as their team members.

 

That process includes documenting code and design decisions, writing manuals for the users, and instructions for building the program.

Roles a Software Developer Typically Collaborates With

Depending on size and organization of the company, a Software Developer can work alongside a number of different roles. Here are the most common ones:

Roles Software Developers Collaborate With
Marketing Director Data Engineer Project Manager
Graphic Designer Programmer Analyst Creative Director
Marketing Analyst UX Designer Computer Programmer

Software Developer Salary

The average annual salary for a Software Developer in the United States is around $72,000. 

Depending on the experience, the skillset, and the company, a Software Developer’s annual salary can range between $50,000 and $105,000.

What is the Software Developer Pay Difference By Location?

Here is how an average annual Software Developer salary differs in major U.S. cities:

City Average Annual Salary
San Francisco, CA $104,784
Seattle, WA $91,733
Denver, CO $75,274
Austin, TX $75,335
Washington, DC $81,035
Milwaukee, WI $61,906
Boston, MA $84,202
New York, NY $89,741

What is the Software Developer Pay Difference By Experience?

The level of experience also impacts a Social Media Manager’s salary. Here’s a table of average Social Media Manager salaries by experience level:

Years of Experience Average Annual Salary
< 1  $62,000
1–4  $69,000
5–9 $82,000
10–19  $91,000
20+ $98,000

Software Developer Job Description Template

[Company Name] is looking to hire a Software Developer that will help provide industry-leading solutions for our clients.

As a Software Developer at [Company], you will be in charge of leading a team of ambitious Software Designers to strategize, develop, and deliver high-quality software solutions. A Software Developer is expected to use advanced technology tools and techniques, as well as to adapt a unique approach for developing a program that the company will be proud of. You will be working in a flexible, positive, and collaborative work environment, alongside our [insert departments—e.g., Sales, Marketing, Design].

A Software Developer should be a goal-oriented and organized person, with a creative and innovative mind. They must have extensive knowledge of mathematics, computer science, and programming languages. 

Software Developer Responsibilities:

  • Collaborating with clients and a Project Manager to create a design for new software
  • Communicating with team members and delegating responsibilities
  • Performing tests, looking for errors in the system, and creating solutions 
  • Providing regular reports for clients and the Project Manager regarding the status of the project, as well as possible changes
  • Implementing software updates and providing maintenance when necessary
  • Keeping a record of the entire project flow
  • Providing mentorship for lower-level employees

Software Developer Requirements:

  • Bachelor Degree in Technical Engineering, Electronic Engineering, or another related field
  • X years of experience as a Software Developer or a similar role
  • Outstanding leadership skills
  • Excellent verbal and written communication
  • Great organization skills
  • Superb knowledge of programming languages, computer systems, technology, and mathematics
  • Excellent problem-solving skills
  • Advanced ability to work under pressure and meet deadlines
Categories
Job Descriptions

HR Generalist Job Description

An HR Generalist is a go-to person for all tasks in the human resources department of a company. Their job covers a large specter of responsibilities focused on employees and their wellbeing. This includes recruiting, onboarding, managing employee relations, administering benefits and compensation, and the professional and organizational development of employees.

An HR Generalist makes sure all procedures that fall under the human resources department run smoothly and bring value to the company. As the company grows, their role can shift from performing the tasks to overseeing and organizing responsibilities between other HR experts.

Similar Job TItles:

HR Director, HR Assistant, HR Specialist, HR Coordinator

What Does an HR Generalist Usually Do?

HR Generalists run the human resources department of a company and use their extensive knowledge to perform or organize strategic, logistic, administrative, and compliance duties within the company. 

HR Generalists mediate between the staff, managers, and executives to ensure coordination between employee satisfaction and achieving company goals.

Here’s a list of activities An HR Generalist typically performs:

  1. Handles employment 
  2. Manages the onboarding and training process
  3. Controls employee relations 
  4. Handles employee compensation and benefits
  5. Ensures compliance with labor laws
  6. Manages absence administration

Handles employment 

HR Generalists are in charge of conducting the hiring process to make sure only the best talents and qualified professionals fill in the job vacancies of the company. That implies posting job adverts, sourcing talents, performing job interviews, evaluating and narrowing down candidates, and sending job offers. 

 

This is one of the most important segments of the HR Generalist’s job, as the responsibility of hiring the right candidate and retaining them falls directly on him. This segment serves to  assess the HR Generalist’s capabilities of performing other hr-related tasks.

Manages the onboarding and training process

It is useful for any company to facilitate the onboarding process of the new hire, as well as invest in employees’ professional development. HR Generalist uses analytics features and reports to assess the need of providing more information, support, or training programs to employees. 

They make sure employees are equipped with knowledge and skills to perform their daily tasks for the benefit of the company.

Controls employee relations

Handling employee relations is one of the more obvious tasks that HR Generalists perform. This includes managing employees’ daily challenges, as well as relationships with other staff members. 

Activities that fall under HR Generalist’s responsibilities are training managers, handling harassment and other complaints, investigating misconduct, making suggestions to improve employee performance, and firing. The goal is to create a healthy and productive environment that will guarantee the company’s progress.

Handles employee compensation and benefits

HR Generalists serve as a mediator between employees and benefits providers. They offer guidelines for employees’ healthcare-related questions and refer them to carriers for clarifications.

Other administration processes that HR Generalists handle are pension and retirement plans as well as employee perks. Those perks can include on-site daycares, company cars, employee lunches, gym memberships, or team buildings. 

Ensures compliance with the labor laws

One of the most important aspects that the HR department has to deal with is making sure all employer-employee relationships are handled according to labor laws and regulations. It is the HR Generalist’s job to create policies and procedures in accordance with the laws, as well as introduce them to employees.   

They achieve it by providing constant communication, employee education and training, creating and updating employee handbooks, and conducting regular HR compliance audits.

Handles absence administration

Absence administration is another thing that falls under the category of HR Generalist job description. That involves handling employee leave programs for medical or personal purposes, such as maternity/paternity leaves, vacations, or any health-related leave. 

 

Administering this task implies handling a lot of paperwork or keeping a precise record to be able to maintain compliance with the law.  

 

Roles a HR Generalist Typically Collaborates With

Depending on the structure of the company, a HR Generalist can work closely with a number of different roles. Here are the most common ones:

Roles Social Media Strategists Collaborate With
Marketing Director Account Director SEO Specialist
Recruiter Brand Manager Human Resources Manager
Director of Business Development  Account Manager Account Executive

HR Generalist Salary

The average annual salary for a HR Generalist in the United States is around $55,000. 

Depending on the experience, the skillset, and the company, an HR Generalist’s annual salary can range between $41,000 and $71,000.

What is the HR Generalist Pay Difference By Location?

Here is how an average annual Social Media Manager salary differs in major U.S. cities:

City Average Annual Salary
San Francisco, CA $74,091
Seattle, WA $62,092
Denver, CO $55,546
Austin, TX $54,658
Washington, DC $61,808
Milwaukee, WI $50,404
Boston, MA $60,958
New York, NY $64,297

What is the Social Media Manager Pay Difference By Experience?

The level of experience also impacts a Social Media Manager’s salary. Here’s a table of average Social Media Manager salaries by experience level:

Years of Experience Average Annual Salary
< 1  $52,000
1–4  $62,000
5–9 $67,000
10–19  $68,000
20+ $82,000

HR Generalist Job Description Template

[Company Name] is looking for an experienced and energetic individual to become a part of our team in the role of the HR Generalist. 

As an HR Generalist at [Company], you will serve as a vital member of our management and will be in charge of all hr-related practices. You are expected to implement different HR strategies to ensure a positive, productive working atmosphere, as well as an alignment with the company’s objectives. The goal of the HR Generalist is to create a relationship between our management and employees and achieve employee satisfaction while promoting our business strategies.

An ideal candidate has to be a well-spoken, organized, patient, and team-oriented person, with outstanding interpersonal skills and a desire for constant improvement.

HR Generalist Responsibilities:

  • Handling recruiting and staffing logistics
  • Managing and promoting employees’ personal and professional development for the sake of the company’s progress
  • Facilitating communication between managers and employees 
  • Communicating and interpreting company policies and procedures
  • Analyzing data and making recommendations for improvements to upper management
  • Organizing compliance and other types of employee training
  • Handling administrative tasks, such as benefits, leave programs, and employee perks
  • Producing reports and presenting results of HR metrics

HR Generalist Requirements:

  • A bachelor’s/master’s degree in human resources or any other related field
  • + years of experience in working as an HR Generalist or in a similar role
  • Extensive knowledge of employee benefits, recruiting, payroll, and managing employee relations
  • The ability to collaborate and make strong, trustworthy connections with other members of the team
  • Great organizational skills
  • Outstanding verbal and written communication 
  • Experience with payroll and employee data maintenance
Categories
Job Descriptions

Recruiter Job Position

A Recruiter’s main task is to fill a job vacancy in the company that hired them. They go through resumes and get in touch with individuals that are qualified for a particular job position. The Recruiter’s job is to interview the candidates and review their work experience to determine whether they meet the company’s requirements. Some of the aspects that they evaluate are punctuality, interview skills, and professional presence.

Aside from finding the right person for the job, a Recruiter also helps applicants get ready for the interview. This includes offering suggestions on how to write the best possible resume and cover letter. Recruiters can act as advocates for the applicants by overseeing salary negotiation. They can also inform them about industry news and provide advice on labor laws and employment issues.

Similar Job Titles:

HR Generalist, HR Coordinator, HR Specialist, Human Resources Manager

What Does a Recruiter Generally Do?

While a Recruiter has the best interests of both the employer and the applicants in mind, the company is their client. Since the employer pays them a fee, the Recruiter’s primary goal is to find the best person that fits the company’s criteria for a particular position. In line with their priorities, a Recruiter commonly performs tasks such as:

  1. Understanding the company’s hiring needs
  2. Finding talented individuals for job vacancies
  3. Overseeing the interview process
  4. Following up with the candidates

Understanding the Company’s Hiring Needs

To find the right candidate for a job position, a Recruiter needs to have a comprehensive understanding of the company’s recruitment needs. This includes having a grasp on the company’s mission and projected growth rate. This way, a Recruiter can figure out which job roles should be prioritized. 

The company can have broader and more specific hiring needs. It could be looking to recruit people for a variety of positions across different departments or building a team that consists of specific job roles. 

Finding Talented Individuals for Job Vacancies

When a Recruiter understands the company’s hiring goals, they can look for candidates that are fit for particular job positions. The Recruiter’s task is to post job ads on the company’s website, social media profiles, and relevant job boards. They need to research every individual that applies for an ad and determine whether they might be suitable for the job.

After reaching out to the applicants, the Recruiter needs to assess whether they fit the company’s hiring goals based on their skills, work experience, and professional career goals. If they are a good match for a particular job position, the Recruiter will invite them to an interview.

Overseeing the Interview Process

A Recruiter needs to plan and set up the interview. This task includes managing logistical details, figuring out the time that suits all parties, and preparing both the interviewers and applicants for the interview process. 

Aside from coordinating the interview, the Recruiter also needs to set up a system for gathering feedback. This enables them to know how well each candidate did and prepare a proper follow-up.

Following Up With the Candidates

After the interview and the assessment of each applicant, it is the Recruiter’s job to follow up with the candidates by letting them know about the outcome and the status of their job application. The Recruiter needs to inform the unsuccessful candidates that they didn’t pass the interview and extend job offers to those that have been determined as suitable for the role.

Roles a Recruiter Typically Collaborates With

Let’s take a look at some of the roles within the company that a Recruiter commonly works with:

Roles Recruiters Collaborate With
Chief Executive Officer Data Analyst Digital Designer
Consultant Web Developer Social Media Specialist
Copywriter Director of Communications Project Manager

Recruiter Salary

A Recruiter’s average annual salary in the United States is $49,000.

Based on factors such as their skill set, experience, and the company hired them, a Recruiter earns from $35,000 to $76,00.

What Is the Recruiter Pay Difference by Location?

Here’s the average salary of a Recruiter in some of the most prominent cities across the United States:

San Francisco, CA $71,667
Seattle, WA $62,689
Denver, CO $57,981
Austin, TX $56,388
Washington, DC $63,824
Milwaukee, WI $56,742
Boston, MA $64,598
New York, NY $68,972

What Is the Recruiter Pay Difference by Experience?

Based on how many years of experience they have, the average annual salary of a Recruiter is:

Years of Experience Average Annual Salary
< 1  $42,000
1–4  $50,000
5–9 $58,000
10–19  $61,000
20+ $65,000

Recruiter Job Description Template

[Company Name] is looking for a skilled Recruiter to work with our hiring managers and understand the recruitment needs of our company. You will be responsible for managing the complete recruitment cycle for crucial roles across different departments within the company.

Your job will be to develop a recruitment strategy and produce job descriptions and specifications. You will source, recruit, and help us hire top talent that will boost our company’s growth.

We are looking for a decision-maker with strong interpersonal and communication skills. You need to be able to recognize and attract the best candidates for particular job positions.

Recruiter Responsibilities

  • Develop and incorporate an effective recruitment strategy
  • Produce and update job specifications and descriptions
  • Arrange recruitment materials
  • Post job ads on the company’s website, social media channels, and relevant job boards
  • Evaluate resumes, cover letter, and job applications
  • Perform interviews and evaluate the candidates’ skills, knowledge, and experience
  • Follow up with successful candidates and update the company’s internal records
  • Be a point of contact between the candidate and the company during the selection process

Recruiter Requirements

  • Previous experience in recruitment or human resources
  • Bachelor’s Degree in Human Resources Management or another relevant field
  • Excellent interpersonal, decision-making, and communication skills
  • Extensive experience with conducting various types of interviews
  • Comprehensive understanding of HR databases, Applicant Tracking Systems, and Candidate Management Systems